Harris leans into economy, abortion rights in new ads in final days of campaign

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Vice President Kamala Harris is leaning into nan system and abortion rights successful immoderate of her last advertisements earlier Election Day, arsenic her closing connection comes into focus.

One of two new ads that are group to aerial this week successful nan 7 battleground states includes a direct-to-camera quality by Harris, wherever she says if elected, erstwhile President Donald Trump will "wake up each time and stew complete his enemies list."

"Next January, 1 of america will beryllium President… If I americium president, I will beryllium focused connected my to-do database for you, nan American people," Harris says successful nan ad, "Lists," which was obtained first by CBS News. Harris past ticks done immoderate of her economical proposals to trim mundane costs, specified arsenic enacting a national prohibition connected value gouging and incentives to make lodging much affordable. 

The ads will aerial connected broadcast and cablegram TV programming and are portion of nan $370 cardinal advertisement bargain that nan Harris run announced successful August, which began connected Labor Day and will tally done Election Day. 

The focus connected nan economy comes arsenic Harris has been much competitory pinch Trump successful position of polling connected nan issue. An October CBS News poll showed Harris gained 5 points from August successful position of voters who judge her policies would make them financially amended off. 

Trump still holds nan separator successful this category: 44% judge his economical plans will thief them, and among voters who mention nan system arsenic a awesome factor, 56% judge this, compared to 43% for Harris' 43%.

The 2nd Harris run ad, titled "Punishment," is centered astir a 2016 question and reply clip of Trump successful which he called for "some shape of punishment" for women who person abortions. Trump's campaign clarified that if Congress made abortion illegal, that nan expert would beryllium held responsible, not nan woman. The advertisement besides features respective women who person appeared successful Harris run ads aliases connected nan way for her, who person individual stories regarding abortions aliases their inability to get an abortion aft nan Dobbs decision. 

The rumor of abortion entree and women's reproductive authorities has been a galvanizing unit for nan Democratic statement and Harris' campaign, particularly among women and younger voters. In an October CBS News canvass of nan important battleground authorities of Pennsylvania, of those that classed abortion arsenic a "major factor" successful their vote, 62% were women and 67% were nether 30 years old. 

Trump has had shifting positions connected abortion access, often saying that it should beryllium near up to nan states to decide. Last Saturday, he suggested that abortion "has dropped measurement down arsenic an issue" and that voters are much focused connected migration and nan economy. He said Wednesday during a rally successful Green Bay, Wisconsin, that he would "protect nan women of our country… whether nan women for illustration it aliases not."

On Thursday, Harris called Trump's remark "very offensive" and told reporters successful Wisconsin it is nan "latest successful a bid of reveals by nan erstwhile president of really he thinks astir women and their agency."

"These ads attraction connected halfway issues that matter astir to our voters, and cement nan basal closing opposition successful this election: betwixt a campaigner successful Vice President Harris who will activity mundane to conflict for nan American group and Donald Trump who is retired for only himself," said Harris-Walz main lawman run head Quentin Fulks.

The "Punishment" spot will aerial during broadcast shows and connected cablegram networks that scope predominantly female audiences, specified arsenic "Grey's Anatomy," "The View," Bravo, Hallmark, HGTV and TLC. "Lists" is targeted to shows pinch much politically divers audiences pinch precocious viewership, specified arsenic "Shark Tank," "Jeopardy" and "Wheel of Fortune." 

    In:
  • Economy
  • Kamala Harris
  • Donald Trump
  • Abortion

Aaron Navarro

Aaron Navarro is simply a CBS News integer newsman covering nan 2024 elections. He was antecedently an subordinate shaper for nan CBS News governmental portion successful nan 2021 and 2022 predetermination cycles.

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